Thursday, June 19, 2008

The Net Effect


The proliferation of social networking and user-generated content… combined with the impact of broadband and constant connectivity… creating new social communities and new business and consumer behaviors around the world. In the past few years… thanks to the growing availability of high-speed Internet access and search technology… user-generated content has become one of the dominant forms of global media. By 2011, social networks are projected to attract 101 million users in the U.S. …and earn 4.3 billion dollars in ad revenue. What was “child’s play” is now big business.

FTF2008 Keynote
Freescale CEO Rich Beyer introduces the MPC5121e powered
sub-$100 laptop at the FTF2008 Keynote


A 2006 analysis by Media Metrix showed that half of MySpace users were over 35 years old… and the executive networking site, LinkedIn, reports the average user is 39-years old and has an annual income of 139 thousand dollars. 2007 saw the first Presidential debates where citizens submitted their questions as videos on YouTube. A cancer-survivor asked about healthcare reform… and a snowman asked about global warming… The debates heralded a new era in presidential politics. Online video by its nature is social and viral… and people naturally tend to forward video links to others. More than half of online video viewers forward links they find on to others… and 75 percent receiving links watch the videos that others have sent. And this model works for businesses as well… information and videos can be working for our businesses 24/7. We are definitely taking this to heart… We have established a Freescale Channel on YouTube to house videos of our product demonstrations…training tips…and customer success stories.


You can download and read the whole Keynote from the Freescale site. On the bottom of Page 20 you find the beginning of the text above. Start the Keynote video at 1:02:30...

In the meanwhile, the Register's Ashlee Vance has drawn attention to Cherrypal. Why not google the stories if you are interested. We will just have to rely on the Net Effect to carry our message for now.

Don't worry you will hear much more from us soon! thumbsup


The Community is the Computer - a Super Computer. Go Zig!

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R&BHappy Face!

6 comments:

ironfist said...

Online video streaming is the de facto standard of today.

We who grew up with Amigas and Commodores have seen the evolution of Internet. But young kids today grew up with mobile phones and broadband connections. For them video streaming is a ball in the park. It means nothing, it has always been available..

For us oldies it's something completely different - "new"..

Anyway.. The EeePC makes small laptops available for everyone. If anyone would want to market a PowerPC-laptop for the mainstream market you need Adobe Flashplayer and a working Java suite. Youtube must work! :)

Anonymous said...

Genesi has carried Freescale in this area for years. i.MX will go about as far as a blackberry. PowerPC is the trick. This makes Freescale unique. ARM is just ARM and every one has one. i.MX won't be enough to grow and build the market. The new CEO understands where the growth will come from. We can praise the Lord when the IBM influence is gone from Freescale and PowerPC can do what it can better than the rest. You have the right background ironfist (CBM). It is a 'one, two punch': the idea was to make the software work better, not just make a 'faster CPU'. Commodore did that. Good luck bbrv. Make them do what they should have been doing all along! BTW, some folks here have to designed a communication device that links bluetooth with phones and iPods to a car audio system. I think it is like the Sync system that you can currently find in the Ford Fusion (but I am not completely sure). They had planned to use the i.MX family but the project seems to be delayed because some people are worried Freescale is unstable financially. They are now working to find other solutions. We want to share that with you. Maybe, you should keep doing the new things you are doing with Toshiba. Good luck! Sam

Anonymous said...

About the laptop: Who makes them and when can we buy them?

Anonymous said...

I would love to see the real Commodore return to the industry and bring back the excitement that was C64 and the Amiga.

regina said...

why don't you team up with one-laptop-per-child?

ironfist said...

OLPC is a complete failure. The EeePC is alot better
and not that much more expensive.