Saturday, April 08, 2006

It's the End User Device!


What was there before the printed press? Was the device the word of mouth? Cavemen sitting around a campfire telling mastodon stories? We could call it the friends & fire channel.

Cavemen Fire

The word of mouth part probably has not changed. As time went on that word spread faster in print because you probably only heard what I said if you could.


Gutenberg Bible

For the shorter stories we still had the Town Crier with his bell and printed papers.

Town Crier

Later, we had printed stories that came out every day. It did not take as long as it did in 1455!


NYTimes

Then there was the radio and the distribution of the word got a bit easier and some what more expensive.

old-time radio

We then had the television and all things we could attach to that.

family watching TV

...and of course these and the Internet too (plus the mobile phone!).


computer user

We all know this next story:

listen2ipod

So what's next? Simple! It will be another remarkable end user device. You can be sure a lot of people will be talking about it, especially when they can start doing what they do now - only better!

That's right! You got it! It is the same old thing!

Genesi Powered
R&BHappy Face!

2 comments:

Darth X said...

Full-Length Episodes of "Lost," "Desperate Housewives," "Alias" and "Commander In Chief" Stream Free to Consumers During Two-Month Online Trial

"Dedicated to expanding its network and channel brands across multiple platforms and connecting viewers with their favorite shows anytime and anywhere, Disney-ABC Television Group announced today that it will offer ad-supported, full-length episodes of four ABC primetime series online at www.abc.go.com as part of a two-month-long experiment. Current episodes of "Lost," "Desperate Housewives," and "Commander In Chief," as well as the entire present season of "Alias," will be available for streaming during May and June, marking the first time a broadcast network has made multiple series available for viewing online, free of charge to consumers."

Of all the networks that have had the opportunity to experiment like this, I never thought I would see this coming from a Disney owned network.

"As part of the trial, ABC has offered ten advertisers the opportunity to test possible in-stream broadband advertising models as well as the ability to take advantage of sponsorships. The unique interactive video ads will take many different forms and will be seen within each episode. Participating advertisers include AT&T, Cingular, Ford, Procter & Gamble, Toyota, Unilever's Suave, Universal Pictures and Walt Disney Pictures, among others."

The power of advertising sponsorship.


Darth X said...

Now, if only the devices were paid for by advertising sponsored content!

Like a Pegasos based media center? Or a PowerPC based handheld device that's a phone, media player, radio, pda, handheld gaming device that runs morphos?